Final Fantasy XIV Free Trial
Our clients from Square Enix, were launching their "Free Trial" campaign for Final Fantasy XIV. We had 2 different showcases of the game that the client wanted to focus on. These were the exploration aspects of discovering this huge immersive world as well as the perilous monsters they will encounter as they travel on their quests. So we executed these moments on Facebook canvas to highlight specific monsters and environments that players will come across.
Reponsibilties: Design and motion
Client: Square Enix
Agency: Liquid + Arcade
Associate Creative Director: Chris Cadiz
Producers: Adrienne Fermin, Chris Santos