Corsair Gaming

Overview
Corsair, a leading brand in the PC gaming space, partnered with us to elevate its digital presence across product landing pages, newsletters, and supporting web collateral. The objective was to refine how Corsair’s hardware and peripherals were presented online—bringing greater visual impact and cohesion to a highly competitive category.

Challenge
The PC gaming market is saturated with visually aggressive, spec-heavy presentations. Corsair needed a digital approach that not only showcased product performance but elevated the perception of quality, innovation, and everyday usability. The creative needed to balance technical detail with premium visual storytelling.

Role
As Designer and Art Director, I led the visual direction for multiple product landing pages and CRM initiatives over several years. I worked closely with Corsair stakeholders and our web development team to ensure creative execution aligned with both brand standards and technical performance requirements.

Outcome
The resulting web experiences elevated Corsair’s product storytelling and strengthened the brand’s premium positioning within the gaming market. Through cohesive design systems and refined art direction, the digital collateral supported stronger engagement and reinforced Corsair’s identity as a leader in PC gaming innovation.

Client: Corsair
Agency: Liquid Advertising

Executive Creative Director: Patrick Runco
Creative Director: Julie Crow
Sr. Art Director: Chris Cadiz
Web Developer: Jeremy Tani

Account Manager: Shannon Vass

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