The Roku Channel
Chrissy's Court

Overview
To promote Chrissy’s Court on The Roku Channel, we developed a social-first video segment highlighting a Q&A session between Chrissy Teigen and her mother, Pepper. The segment featured six lighthearted questions designed to showcase their dynamic and support the show’s comedic tone.

Challenge
The goal was to create a visually engaging video using an existing Q&A graphics package while ensuring the segment felt fresh and tailored specifically to this installment. The motion needed to support personality-driven moments without overpowering the dialogue.

Approach 
As the motion designer on the project, I repurposed and adapted existing graphic assets from previous Q&A iterations, customizing them for this specific video segment. My focus was on integrating the graphics seamlessly into the edit while maintaining brand consistency.

Outcome
The final piece delivered a polished, personality-driven promo that elevated the Q&A format while staying consistent with the show’s established visual language. The adaptable graphics system allowed for efficient execution while maintaining engagement across social platforms.

Client: The Roku Channel
Agency: Unfold Agency
Creative Director: Noelle P.
Motion Designer: Chris Cadiz